You can identify how many visitors they receive on a regular basis and how their traffic changes over different quarters. When you check a competitor’s website traffic, you can discover a number of things.

You’ll need to use tools that can give you info about your competitor’s website.Ī competitor analysis involves identifying your biggest competitors online and researching a variety of different things about their sites, such as competitor sales, visible strategies, products, website appearance, website functionality, and more. But if you want to analyze a competitor’s website to get insights, Google Analytics just won’t cut it. Google Analytics can tell you quite a bit about your own website and help you improve your search engine optimization (SEO) practices, increase website traffic, and improve lead outreach. You can learn a lot about your competitors with a website traffic check and even improve your own marketing efforts by doing so.

Virtually all businesses in all industries can benefit from a competitor analysis, especially those in the ecommerce space. Identifying website traffic is a key factor in conducting a thorough competitor analysis.

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